RevPartners · Fuel stage
Growth doesn't happen alone, it happens through partners
Behind every business that scales fast, there's a network. The right partners don't just extend your reach, they become an engine that fuels your growth. RevPartners helps you build that engine.
08 / Partnerships
RevPartners at a glance
RevPartners is Xzito's partner marketing service. It helps you identify, structure, and activate channel and strategic partnerships through workshops, partner portal development, co-marketing campaign design, and ongoing optimization measured by engagement, revenue, and retention. It draws on Xzito's survey of 130 channel leaders across 20+ industries.
- Who it's for
- Companies that sell, or want to sell, through distributors, dealers, agents, resellers, and other channel partners.
- What it costs
- Pricing depends on scope and scale. The first step is a call to understand your goals and ecosystem needs.
- How to get started
- Book a strategy session. We'll talk through your goals, then scope the work and pricing with you before anything starts. Book Strategy Session
Partner channels in practice
Built for companies that sell through partners
Partner acquisition
McVan generated 11,258 contacts and converted 2,834 into strategic retailer partners.
Partner onboarding
An E-Commerce Partner Kit, automated onboarding workflows, and partner segmentation for McVan's new retailers.
Partner channels
We also market for manufacturers that sell through partner channels, including NeoCorp and Slideways.
How it works
Connections turn into a partnership engine
Think of partnerships like planting an orchard. A single tree may bear fruit, but a cultivated grove feeds generations. We help you build that grove step by step:
Strategy Workshop
Together, we uncover the value your business brings to partners, size your opportunity, and map the revenue each partner could create.
Partner Portal Development
A handshake isn't enough. Your partners need training, onboarding, and tools to succeed. We build portals that track referrals, commissions, and keep partners engaged.
Partner Campaigns
From co-branded promotions to contests and educational pushes, we equip your partners with campaigns that help them sell, not just sit on your roster.
Why partnerships are the fastest way to scale
Industry research from the sources shown, not Xzito client results.
65%
65% of executives say partnerships are essential to growth strategies.
Source: Accenture
2x
Companies with strong partner ecosystems grow 2x faster than those without.
Source: McKinsey
<25%
Fewer than 25% of partner programs are properly resourced to succeed.
Source: Xzito Multi-Industry Report
Original research
What 130 channel leaders told us
- The survey
- 130 channel leaders across 20+ industries, conducted by Xzito with the research firm Audience Audit.
- Biggest gap
- Onboarding: only 37% rate their organization highly at onboarding new partners, versus 64% for supporting current partners.
- Top challenge
- Identifying good partners (42%).
- 28% use a PRM system
- 69% of channel managers got little or no training
Growth story
When the right partners unlock real growth
“Working with Xzito has brought us peace of mind.…”
Your next step
Let's grow your partner channel.
Meet your growth team
Share your goals, discuss opportunities, and get clarity on your next step.
- 20–30 minute conversation
- A focused discussion about your business
Prefer the phone? Call 401.709.4342.
Google reviews
What our clients say
“Thank you so much to the Xzito team for the excellent support over the past few months. Working with them has been a pleasure due to their dedication and effort. We look forward to future opportunities to collaborate again!”
Katy GrullonDistriVisionGoogle review“Juan and Jeshua and all the crew at Xzito were extremely helpful and generous with their time and patience for someone who isn't exactly tech savvy! Would highly recommend their services for your business!”
Rebecca LeonardGoogle review “I teamed up with Xzito for a growth assessment, which was a game-changer. They really got me thinking about my target market, the market size, and the potential for revenue growth. We also collaborated on creating materials to attract retail partners, which was crucial for my growth plan. Plus, they helped design a physical point-of-sale location to connect with end consumers and test out strategies I could use with my retail partners. Working with Xzito has been incredibly insightful and beneficial for my business.”
Andres RestrepoLas QuesudasGoogle review
See All Testimonials Leave a Google Review (opens in a new tab)
Resources
Resources to build partnerships that last
Partnerships aren't a guessing game. They're a strategy. Here are some free tools and guides to help you see what's possible:
Free guide
Multi-industry channel partner report
Based on insights from 130+ companies across 21 industries, this report explores how channel partnership strategies evolve and influence sales and marketing outcomes.
Download the Guide: Multi-industry channel partner reportArticle
Design channel partner incentive programs that boost sales
Want to boost your sales by up to 40%? We break down a simple 4-step process to design an incentive program that drives real growth.
Read the article: Design channel partner incentive programs that boost salesArticle
Build your ideal channel partner persona
Did you know fewer than 15% of partners engage in channel marketing programs? We'll guide you through creating a channel partner persona to boost your program's success.
Read the article: Build your ideal channel partner persona
From the blog
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RevPartners is a core block of the Marketing Engine, Xzito's three-stage program to design, build, and fuel scalable growth.
Explore the Marketing EngineFAQ
RevPartners: your questions, answered
We don't just introduce you to partners. We build a partner ecosystem that keeps scaling long after the first deal closes.
Workshops, partner portal development, campaign design, and ongoing optimization.
We integrate with your systems (CRM, MAP, analytics) and measure engagement, revenue, and retention.
You bring the vision, we handle the architecture, execution, and optimization.
Pricing depends on scope and scale. The first step is a call to understand your goals and ecosystem needs.
Let's talk growth
Let's find the right path forward.
Tell us where you want to grow. We'll explore your goals and help you identify the right next step.
20–30 minute conversation